In 2017, OK Foods, Nigeria’s leading biscuit and confectionery brand launched Pure Bliss Premium Milk Cookies. This was hot on the heels of the launch of Pure Bliss Milk Cream Wafers and Pure Bliss Rich Cocoa biscuits, which were phenomenally received.
Available in an attractive 75g pack, Hindsight took the launch brief and went to town, creating a truly unforgettable & immersive brand unveil for stakeholders in trade & key distribution networks.
The event which, took place at Renaissance Hotel, GRA, Ikeja was the themed ‘Light up your day’. It was well attended by Staff, Sales team and key business partners of OK Foods who showed up to support this new launch under the Pure Bliss brand.
Everything about the launch expressed the premiumness and excellence that the brand is known for.